Please join us for a virtual event:
Personal Leadership Brand
Leaders with a strong professional brand are impactful, influential, and effective in their roles. In this program, we explore the need to develop a compelling personal brand. We examine several celebrity examples to identify the critical elements of successful brands, and we experience three exercises to assist in the development of a unique brand: Start with Why, Personal SWOT Analysis, and Assets Inventory. At the end of the program, you'll have a powerful brand to share.
Learning Objectives:
- Appreciate the importance and impact of a leadership brand
- Understand your personal assets
- Identify gaps in your leadership and communication skills
- Develop a brand statement
- Communicate your brand to colleagues
About our Speaker:
Dr. Lee C. Stuart is the Leadership Programs Manager in KU’s Office of Lifelong and Professional Education. After three previous careers - as a Pulitzer Prize-winning newspaper journalist, a senior leader of innovative product and new business development initiatives with Hallmark Cards, and 12 years as president of a boutique management consulting firm – Dr. Stuart joined the University of Kansas in 2016. He brings experience in adult learning, disruptive innovation, organizational effectiveness, strategic business planning and analysis, public speaking, and executive coaching.
Dr. Stuart works with corporate clients to deliver professional development training in emotional intelligence, building a winning organizational culture, and navigating change. He also teaches in the Project Management and Engineering Management master's degree programs on such topics as innovation, organizational change management, and leading teams.
He possesses an undergraduate degree in journalism from Kansas State University, a Master’s degree in journalism from the University of Kansas, and a Doctorate in Business Administration/Leadership Studies from Capella University.
He is a long-time independent journalist, writing and editing for global business publications on current developments in consumer products and the retail industry. He is the author of five children’s books and a sports celebrity memoir.
ATD Capabilities:
- Career and Leadership Development
- Collaboration and Leadership
This session has been approved for recertification credits by the Association for Talent Development.
